This shadow is very creamy and easy to apply and blend: use your fingertip to dip into the pot and swipe across your lids. It's very sheer, so you will have to layer it on for a more intense color. The shade "magnetic" is a little warmer than it looks online, more brown than taupe (to me at least). Be aware, this does crease due to the nature of the formula. But all you have to do is take your finger and rub the crease and reblend on the eyelid. That's why I gave this 4 stars, because it's not something you can apply and forget about, you have to check in the mirror to see if it needs fixing. Other than that I'm a fan and got this in several colors.
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I really love this eye shadow. It sits on your face very lightly and it looks very natural. This is honestly the purest make up I could find. All the ingredients are completely natural and certified organic. I can't wait to try the other eye shadows!!
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